Brand identity and store design for a customised skincare brand

An innovative and contemporary brand, Vitale focuses on providing skincare solutions through modern technology and contemporary sophistication – a juxtaposition that can be manifested in its store design. Base Creative helped Vitale to develop its brand identity as well as to conceptualize and design its retail store to reflect the brand’s core values and meet the sophisticated expectations of its consumers, who are refined, creative and urbane.